For a better understanding of the concept, let me tell you about my favorite social entrepreneur Blake Mycoskie, Founder of TOMS. On a tour to Argentina, he found out that most of the children in that area do not have access to shoes and although there was an NGO working to tackle that problem, they never had enough funds.
That is when he started TOMS Shoes with a One-for-one business model, which means for every shoe they sell, they will give one pair to the needy children. This was a huge success immediately and they still continue to be in profit after all these years.
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